+ Wordpress Plugin Installation
Option 1: Install via WordPress Search (Recommended)
This is the easiest way to install the Bread & Butter plugin.
- Search: Log in to your WordPress Admin dashboard. Navigate to Plugins > Add New.
- Find: In the search bar on the top right, type "Bread & Butter".
- Install: Locate the Bread & Butter plugin in the search results and click Install Now.
- Activate: Once the installation finishes, the button will change to Activate. Click it to complete the setup.

Option 2 – Manual ZIP Installation
This method is best if you prefer manually handling files. For an easier method, try searching "Bread & Butter" directly in the WordPress Plugin store (Option 1).
- Download: Get the latest version of the plugin here: Download Bread & Butter ZIP
- Upload: Log in to your WordPress Admin dashboard. Navigate to Plugins > Add New and click the Upload Plugin button at the top.
- Install: Choose the
bread-butter.zipfile you just downloaded and click Install Now. - Activate: Once the installation finishes, click Activate Plugin. You are now ready to set up!
Not on WordPress? See 'What if I am not on WordPress? How do I install Bread & Butter?'
Troubleshooting: No Activity in the Bread & Butter Dashboard? If you have installed the plugin but do not see your visits in the Bread & Butter dashboard, please check the following:
- Clear Your Cache: This is the most common issue. If you use a caching plugin (like WP Rocket or Autoptimize) or have server-side caching, clear it immediately after installation to ensure the tracking script loads.
- Test in Incognito: Your visits might not be tracked if you are logged in as an Administrator (depending on your settings). Open your site in an Incognito/Private window to generate a fresh test visit.
- Check for Conflicts: Ensure you have not also installed Bread & Butter via Google Tag Manager. Running both simultaneously will cause errors.
- Verify Connection: In your WordPress admin, go to Bread & Butter and confirm that the status says "Connected".