Release Notes v9.0

Release Date: May 28, 2026 | Version: 9.0

Version 9.0 is a massive evolution of the Bread & Butter platform. The star of this release is the official launch of The Focused Index, a groundbreaking new proprietary metric that completely changes how you measure marketing ROI. We have also completely overhauled the Nurture AI experience, redesigned our Attribution reporting, and heavily optimized our backend infrastructure to handle enterprise-scale data processing smoothly.

Here is everything new, improved, and fixed across the Bread & Butter ecosystem.

Major Feature Highlights

The Focused Index: A New Global Benchmark

Standard analytics tools treat every click equally, creating a massive blind spot filled with automated bots and accidental bounces that artificially inflate your traffic numbers. To solve this, we are officially launching the Focused Index. Housed in the new Home > Insights dashboard, this proprietary global benchmark compares your true, high-intent traffic (your Focused Ratio) directly against the Bread & Butter network average. The engine intelligently evaluates your pipeline across five distinct states (Learning, Expired, Above, Under, and Healthy) to definitively prove whether your marketing is cutting through the noise and attracting genuine buyers.

Nurture AI Redesign

We have streamlined the Nurture page into a rapid-action queue. Say goodbye to the cluttered UI, the new Nurture interface strictly prioritizes pending outreach drafts in a clean list view. Users can click "Custom Draft" to view the full delivery slip, or utilize the new instant "Send Now" button (complete with a 3-second undo countdown) to rapidly clear their daily outreach queue.

Advanced Attribution v1.5

The Attribution report has been beautifully redesigned to highlight performance trends. We've introduced intelligent color-coding for percentage shifts (green for >15% growth, red for >15% decline) and added UTC time-stamping to ensure clear historical context when tracking channel ROI.

Web App

New Features & Enhancements

  • Get Set Up Onboarding Flow: For new accounts, the platform now defaults to a guided "Home > Get Set Up" dashboard. This intelligent flow detects your website's CMS automatically and provides customized installation instructions.
  • Dashboard Profile Hierarchy: We updated the Dashboard user tile AI summaries to cleanly prioritize the most valuable data. The system now automatically displays the Profile Summary first; if unavailable, it falls back to the Company Summary, and finally the Journey Summary.
  • Exit Destination Tracking: When a user clicks an outbound link, the destination URL they exited to is now clearly displayed right next to the Exit    system event in their journey timeline.

  • Map Rendering Optimization: The dashboard map is now powered by a dedicated, hyper-fast GetUserMapData    call. It renders instantly before the full dashboard table loads and recalculates dynamically based on your zoom level bounds.

    Persistent Empty States & Redirects: Inactive apps with no data will now automatically redirect users to the installation instructions to prevent confusion, complete with polished "zero-inbox" states for the Nurture Action Queue.

    Website Domains Management: Upgraded the App Settings with clean toggles to Enable/Disable secondary domains and a simplified process for establishing your Primary Domain.

    UI Polish & Refinements:

    • Moved the "Invite Teammate" button to the global header with a modernized layout.
    • Added standard Privacy Policy and T&Cs links to the bottom of the left navigation menu.
    • Shortened key system events (e.g., "Form Submitted" is now simply "Form") and synced their badge colors directly into the Insights pie charts.
    • Inviting a teammate via the "Send Instructions" email flow now automatically registers them as an Admin on your App.

Bug Fixes

  • Fixed a spacing alignment issue on dashboard tiles when the user was tracking from an internal/local IP address.
  • Fixed a bug where the App Settings dialog remained open after successfully deleting the app.
  • Fixed an issue where extremely long page titles were failing to truncate and breaking the page view UI.
  • Upgraded the Accounts page search bar to query the database server directly, ensuring it finds apps across all paginated lists instead of just locally loaded items.
  • Fixed URL truncation issues causing malformed UTM parameters if the string contained dashes.

API & Backend Core

New Features & Enhancements

  • Expanded Filter Engine: Upgraded the GetUserActivities    and GetUserInsights    APIs to support filtering by Role, Department, Industry, City, State, and Country.
  • Multi-Inbox Nurture Support: Admin users can now connect multiple Gmail and Outlook accounts to a single workspace, allowing reps to choose which alias (e.g., personal vs. support@) to send Nurture AI drafts from.
  • New Admin Roles: Introduced two new user roles: Sales (mirrors Marketer access) and Accounting (mirrors Audit access plus Billing management).
  • App Domain Hard-Tying: To prevent fragmentation, website domains are now strictly hard-tied to apps. However, we relaxed restrictions so root domains can easily be linked alongside their active subdomains.
  • Intelligent CTA Scraper Upgrades: The automated site scraper has been shifted to run immediately on domain creation rather than waiting for a session close. It also now detects Privacy Policy and EULA links on your site and automatically saves them to your App Settings.
  • App Health Tracking: Added "Number of days inactive" to backend app queries to help audit dormant setups.

Bug Fixes & Maintenance

  • Massive Stability Upgrades: We deployed several critical updates to resolve API crashes and ThreadPool starvation. Upgraded the Management App Service to P0v3, fixed EF Core DbContext thread-safety, resolved native SafeHandle leaks on the Gateway API, and staggered heavy nightly Hangfire batch jobs to ensure lightning-fast performance across the board.
  • SQL Database Auto-Pause Fix: Disabled the Azure SQL free-tier auto-pause feature that was causing occasional 500 errors during overnight cold-starts.

WordPress Plugin (WPP)

New Features & Enhancements

  • JSL Version Targeting: The native tracking snippet inside the plugin has been updated to use our dynamic .latest    CDN links, ensuring your site always runs the most up-to-date tracking library without manual updates.
  • Onboarding Enhancements: The plugin's first-time configuration screens have been modernized with embedded video tutorials and clearer dismissal states.
  • Terminology Update: Standardized all technical language inside the plugin, changing references of "API Keys" to "App Secret".
  • Navigation Updates: Added Privacy Policy and T&Cs links directly to the plugin's left-hand menu.

Bug Fixes

  • Investigated and deployed optimizations to ensure the Bread & Butter plugin processes asynchronously without impacting core WordPress site load speeds.

JavaScript Library (JSL)

New Features & Enhancements

  • CSS Extraction: We successfully decoupled the inline styles from the core JS bundle. The script now dynamically loads a highly compressed external CSS file. This reduced the primary JS bundle size by ~210KB, significantly improving parallel page rendering speeds.
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